Doors open July 21, 2026

The Counsel Room. For the people running the place.

A private room for bar and restaurant owners who want the brain of a $20K consultant without the $20K invoice. Templates, dashboards, live weekly office hours, and the systems I install for the venues that actually move.

Get notified when doors open

Free. One email when doors open July 21. No spam, no pitch deck.


What you actually get

  • Operations playbooks. The same SOPs, scheduling math, and inventory systems I install on paid engagements. Drop-in templates, not theory.
  • Live weekly office hours. Bring a real problem. Get a real answer on the call. Recorded if you can't make it.
  • Dashboards and trackers. Pour cost, labor cost, sales-per-cover, server scorecards. Plug your numbers in, run your week.
  • AI workflows for your bar. Review responses, lead nurture, ops alerts, schedule drafts. The stack I use to run my own consultancy with no team.
  • Member community. Other owners. Real conversations. No gurus, no fluff.
  • Bonus track for owners who want to consult later. The same templates and pricing playbook. Optional, never required.

Why this exists

Most operators don't need another coach. They need the working files.

The actual schedule template. The actual pour cost calculator. The actual AI prompt that drafts a 90-day plan in 12 minutes instead of 12 weeks.

I spent 10 years behind the bar and another 10 consulting. I built this room because the operators I work with kept asking for the same thing: "Can I just have your templates?" Now you can.

The $10K Guarantee

If you implement what's in the room and don't find $10,000 in revenue or savings inside 90 days, I work 1-on-1 with you until you do. No invoice, no upsell. The work is on me.

This guarantee is for owners actively running a bar, restaurant, or beverage program. You have to do the work. I'll show you what to do.


When doors open

$147/mo with a 7-day free trial.

Doors open July 21, 2026. Waitlist gets first access and the founding rate. Lab alumni pay $103/mo. Cancel anytime during the trial.


About me

Jason Littrell. 20 years in hospitality. 10 behind the bar including Death and Co, 10 consulting for venues, brands, and programs. Former USBG NYC president. I run an AI-driven consultancy out of NYC with no team. The room is the unfiltered version of what I do for paying clients.

Hardship scholarship

Five rolling seats per year. Full Core access for six months at no cost. For operators who need the room and can't afford it yet. Quietly available. No application theater. Email jason@jlittrell.com.